The way you’ve always done it is not the way you need to be doing it in 2024. More sales are moving online, AI is changing the way we do business, better prospecting skills are needed, retaining top talent is challenging – you get the picture – you’re living it.
But it’s not all bad news, there are some incredible opportunities and competitive advantages to be had for those on the front foot. With that in mind, the only question left to answer is what will drive growth and sales in 2024?